Company
Business telco, done the local way
Niche is an Australian business telco that tailors phone, internet and mobile to the way each industry actually works. We’re the brand you deal with; behind us is a wholesale platform that has run business telecommunications in Australia since 2007. That pairing — a focused local team on top of serious infrastructure — is what lets us build telco around your niche instead of the other way around.
Who we are
A retail brand on a wholesale platform
Niche is the retail brand — the plans, the pricing and the people you speak to. The platform underneath us handles provisioning, billing, support and compliance, and has specialised in Australian business telecommunications since 2007. It means the connections you rely on are managed by specialists who have been doing this for the better part of two decades, while you keep a single, familiar point of contact.
We work with business customers only. That focus is deliberate: it lets us organise voice, internet and mobile around the demands of a particular industry rather than selling one generic bundle to everyone. A clinic that can never drop a call, a workshop that lives on mobile data, and an office moving to cloud phones each need something different — and that difference is the whole point of Niche.
What we value
How we run the business
Specialise, don’t generalise
We’d rather understand a handful of industries deeply than sell the same plan to everyone. The recommendation you get is shaped by how businesses like yours actually use their phones, data and mobiles.
One point of contact
Voice, internet and mobile under one roof, on one bill, with one number to call. When something needs sorting, you reach people who know your setup — not a queue that bounces you between suppliers.
Serious infrastructure
Small brand, big backbone. Your services run on tier-1 carrier networks with a wholesale platform that has handled Australian business telco since 2007 — so tailored service never means compromising on reliability.
Carrier-backed
Backed by the networks you already trust
Your services run on carrier-grade infrastructure — sold, tailored and supported by Niche.
Network partners
Technology partners
Talk to a telco that gets your industry
Tell us what your business does and we’ll organise voice, internet and mobile to suit it. Get a no-obligation quote or talk it through with a specialist.