Managed 1300/1800 Inbound Numbers

Our inbound numbers—such as 1300, 1800, 13, local numbers, or even custom smartnumbers—are completely virtual, giving you the flexibility to route calls wherever you need, whenever you need. With advanced routing options, scheduling, and analytics, you can tailor your communications to suit your business perfectly.

Request A Quote

Complete Flexibility and Customisation

Our inbound numbers are built to work around your business. Whether you’re after after-hours call redirection, location-based routing, or a professional answering service to catch calls when you’re busy, we’ve got it covered. You can configure call flows, set up departments, or update your answering points as your business changes—without needing technical expertise.

With Niche, you also get real-time call analytics, letting you understand when your customers are calling, where from, and why. This insight helps you plan resources, marketing efforts, and service improvements.

Every business is unique, and our phone solutions reflect that. You choose how your calls are answered, routed, and reported on. With our virtual numbers, you’re not tied to any one device or office. Want to answer from your mobile in the field? Redirect to a receptionist during peak times? Route based on postcodes or time of day? All possible, and all easy to manage through your dedicated Niche service agent.

Prefer a local number that gives your business a friendly neighbourhood feel? We’ve got those too—with the same powerful routing and control as our national inbound numbers.

Which Number is Right for You?

Choosing the right business number is about more than convenience—it’s about shaping how your business is perceived. Whether you want to appear local, national, premium or accessible, we’ll help you find the right solution for your goals.

1300 Numbers: Cost-Effective Professionalism

1300 numbers are shared-cost national numbers that let your customers call you from anywhere in Australia at the cost of a local call from a landline. You cover part of the cost, making it more affordable for customers while still appearing professional and established.

Because they’re virtual, you can route 1300 calls to any number, location or device. Perfect for growing businesses that want a national presence and scalable call management.

Best for:
Businesses wanting to appear professional nationwide
Teams needing flexible routing to mobiles or branches
Organisations that want to share call costs with customers

1800 Numbers: Make It Free to Call You

1800 numbers are toll-free, meaning your customers can call you from any landline in Australia without being charged. You cover the full cost, which increases engagement and encourages enquiries.

These numbers are ideal for service-based businesses or high-volume contact centres that want to reduce barriers for potential or existing clients.

Best for:
Customer-first businesses wanting to remove cost barriers
Not-for-profits or support services building trust and accessibility
High-volume call centres aiming to increase inbound enquiries

13 Numbers: Short, Sharp, and Memorable

13 numbers are six-digit local-call numbers designed for brand recall. Easy to remember and quick to dial, they’re regulated by the ACMA and come with an annual rights-of-use fee.

These premium numbers boost brand presence and memorability, while offering the same advanced routing and management features as 1300 and 1800 numbers.

Best for:
Enterprises wanting standout branding
Businesses in competitive industries needing a unique number
Marketing-led organisations looking for a simple number to advertise

Smartnumbers: Make Your Brand Part of Your Number

Smartnumbers are custom numbers that align with your brand. Choose a memorable pattern (like 1800 88 88 88) or a phone word (like 1300 PLUMBER) that’s easy for customers to recall and trust.

Available across 1300, 1800 and 13 formats, smartnumbers make your phone number part of your marketing and brand identity.

Best for:
Businesses focused on brand recall and visibility
Trades and services needing a catchy number
Marketing-driven enterprises in crowded markets

Local Numbers: Familiar and Flexible

Local numbers provide the familiarity of a standard landline with the intelligence of a cloud phone system. Give your business a local presence anywhere in Australia while routing calls to your head office, mobile, or remote teams.

They’re ideal for businesses wanting to build trust in a particular area without the need for a physical office there.

Best for:
Local businesses growing into new regions
Service providers wanting to appear ‘just around the corner’
Companies valuing flexibility with a familiar number

Call Analytics: Know When and Why They’re Calling

Understand your callers with powerful call tracking and analytics. See peak call times, caller locations, call durations, missed calls, and more. Use this insight to fine-tune your staffing, marketing, and service delivery.
Analytics help you move beyond guesswork, giving you the data to make confident business decisions.

Smart Routing: Calls That Follow Your Business

Whether you want calls routed to different departments, regions, or staff based on time of day or caller location, Niche has you covered. Use time-of-day routing, call forwarding, postcode routing, overflow queues, and voicemail to email—all managed by your dedicated Niche service agent.
No need to wait for IT or hire engineers. We’ll take care of the setup, changes, and ongoing support.

Talk to us about:

How your customers prefer to contact you
Your coverage areas and business hours
Call volumes and routing needs
The image you want to project

We’ll match you with the right number, get it set up fast, and manage it with care.